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Grimes Representative Details Human and AI Involvement in New Music Video

A spokesperson for Grimes stated that her "Accelerando" music video used AI as a minor tool within a production involving more than 70 human artists.

Published October 13, 2026 at 3:49 PM EDT

The short answer

A spokesperson for Grimes stated that her "Accelerando" music video used AI as a minor tool within a production involving more than 70 human artists.

Grimes Representative Details Human and AI Involvement in New Music Video

The Facts

Who
Grimes (Claire Boucher) and her production team.
What
A spokesperson for the musician Grimes clarified the use of AI in her new music video, stating it was a minor tool used alongside more than 70 human professionals.
When
Tuesday, October 13, 2026
Why
The production involved over 70 professionals over a two- to three-month period, utilizing AI as a supplementary tool rather than a replacement for human labor.

A spokesperson for the musician Grimes, whose legal name is Claire Boucher, stated on Tuesday, October 13, 2026, that artificial intelligence (AI) was used as a "minor complementary production tool" in the music video for her new song, "Accelerando." The statement follows online discussion among fans on platforms such as Reddit, X, and YouTube regarding the extent of AI involvement in the project's visuals and music.

The production of the video occurred over a two- to three-month period and involved more than 70 professionals. The crew included dancers, a choreographer, makeup artists, and a production team, as well as multiple individuals credited specifically as "AI artists." The spokesperson clarified that no AI was used in the recording of the song itself or its vocals, though Grimes noted on X that a different track, "Deepseek," utilized lyrics from a Chinese AI model of the same name.

According to the spokesperson, the "Accelerando" video was filmed primarily using live-action sequences against a blue screen with physical elements and performers. AI was integrated into a visual effects (VFX) pipeline that also utilized standard computer-generated imagery (CGI). The representative described the process as "labor-intensive" and dependent on human technical expertise.

Grimes previously stated in 2023 that she would split royalties for AI art generated using her voice, and she has since partnered with a tech firm for an AI-integrated plushie. The full album featuring "Accelerando" is expected to follow, though the singer stated in June that AI did not create music for the upcoming album. Fans and industry analysts are monitoring these releases to see if other artists adopt similar crediting standards for AI-assisted content.

Timeline of what happened

Key dates and decisions, in the order they occurred.

  1. 2023

    Grimes states she would split royalties for AI art generated with her voice

  2. June 2026

    Grimes states in Fortune interview that AI did not create music for her album

  3. October 13, 2026

    Spokesperson clarifies AI use in 'Accelerando' music video to Business Insider

Summaries are written by The Plain Record to state the facts of a story plainly and without political slant. Drafted with AI assistance and checked against the source record before publication. See how we report, or report a correction.

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Questions readers ask

What happened: Grimes Representative Details Human and AI Involvement in New Music Video?

A spokesperson for the musician Grimes clarified the use of AI in her new music video, stating it was a minor tool used alongside more than 70 human professionals.

Who is involved?

Grimes (Claire Boucher) and her production team.

When did this happen?

Tuesday, October 13, 2026

Where did this happen?

Not reported

Why does this matter?

The production involved over 70 professionals over a two- to three-month period, utilizing AI as a supplementary tool rather than a replacement for human labor.