Manchester City forward Erling Haaland has adopted a new hairstyle ahead of the upcoming Premier League season. Images of the athlete featuring a buzz cut were circulated on social media on Sunday.
The change marks a departure from the player's previously established appearance. Haaland had been known for maintaining long hair throughout his tenure with the Manchester club.
The new look appeared online shortly before Manchester City's scheduled opening match of the season. The team is set to face Bournemouth in their first fixture of the new campaign.
The change in Haaland's appearance may influence marketing and promotional materials featuring the athlete. Merchandise, digital avatars in sports video games, and advertising campaigns that utilize the player's likeness often reflect his current physical attributes. These updates typically occur as new media is captured during the season.
The immediate impact will be visible during Manchester City's first match against Bournemouth. Following the game, the team will continue its Premier League schedule. Further details regarding the reasons for the haircut or long-term plans for his appearance were not reported.
What happens next: Manchester City is scheduled to play its opening match of the Premier League season against Bournemouth following the circulation of the new images on Sunday. Match coverage and official team photography will confirm the player's appearance for the 2026-2027 season.