Dick’s Sporting Goods and its subsidiary, Golf Galaxy, have removed Good Good Golf merchandise from their physical and online retail locations. The decision follows public criticism of a video produced by the content creator that showed a man pushing a woman to the ground.
Good Good Golf is a group of content creators that produces golf-related media and sells a line of branded apparel and equipment. The group had established a retail partnership with Dick's Sporting Goods, one of the largest sports equipment retailers in the United States, to sell its products in stores and through the Golf Galaxy brand.
The retailers began removing the merchandise this week. The specific video cited in the reports featured a man shoving a woman to the ground, an act that prompted a negative public response. Representatives for Dick’s Sporting Goods have not released a formal statement regarding the duration of the removal or if the partnership has been permanently terminated.
For the content creators at Good Good Golf, this signifies the loss of a major physical distribution channel. The move sets a precedent for how large-scale retailers respond to content produced by their brand partners on social media platforms. Such decisions often impact future marketing agreements and can lead to a shift in how influencers manage their digital output to maintain commercial partnerships.
What happens next remains unclear as the retailers have not specified if this is a temporary suspension or a permanent break in the relationship. As of August 26, 2026, the merchandise remains unavailable at these outlets. Further updates regarding legal or contractual consequences between the brand and the retailers have not yet been disclosed.