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Scott Colom uses campaign slogan in victory speech after projected Mississippi Senate win

Senator-elect Scott Colom (D-MS) used a victory speech placard referencing a campaign ad about beef prices following his projected win over Sen. Cindy Hyde-Smith (R-MS).

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Published November 12, 2026 at 5:15 AM EST

The short answer

Senator-elect Scott Colom (D-MS) used a victory speech placard referencing a campaign ad about beef prices following his projected win over Sen. Cindy Hyde-Smith (R-MS).

Scott Colom uses campaign slogan in victory speech after projected Mississippi Senate win

The Facts

Who
Senator-elect Scott Colom (D-MS) and Senator Cindy Hyde-Smith (R-MS)
What
Senator-elect Scott Colom used a "Picked Another Senator" placard during his victory speech.
When
Wednesday, November 11, 2026
Where
Tougaloo College, Mississippi
Why
Colom was projected to win the U.S. Senate seat, becoming the first Black senator from Mississippi since Reconstruction.

Senator-elect Scott Colom (D-MS) addressed supporters on Wednesday, November 11, 2026, following his projected victory over incumbent Senator Cindy Hyde-Smith (R-MS). During his speech at Tougaloo College, Colom spoke from a lectern featuring a placard with the words "Picked Another Senator."

The phrase refers to a campaign advertisement Colom released during the midterm election cycle. The advertisement featured voters responding to comments made by Hyde-Smith regarding the rising cost of beef. Hyde-Smith had suggested that consumers "have so many proteins to choose from" when faced with high prices.

In the advertisement, voters were shown dismissing the suggestion to change their food choices, with one individual stating they would "rather pick another senator instead." Colom appeared at the end of the clip to repeat the phrase. Following the speech on Wednesday, the slogan trended on the social media platform X.

The use of the campaign slogan during the victory event highlights how specific economic issues, such as food prices, were featured during the contest. The scale of the victory in terms of the total vote count or the exact margin was not reported in the source.

What happens next involves the formal certification of the election results by Mississippi state officials. Once certified, Colom will be eligible to be sworn into the U.S. Senate when the new Congress convenes. The source did not provide the specific date for the swearing-in ceremony or the official deadline for the certification of votes.

Timeline of what happened

Key dates and decisions, in the order they occurred.

  1. November 11, 2026

    Colom delivers victory speech at Tougaloo College

  2. November 12, 2026

    Colom projected as winner of Mississippi Senate race

Summaries are written by The Plain Record to state the facts of a story plainly and without political slant. Drafted with AI assistance and checked against the source record before publication. See how we report, or report a correction.

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Questions readers ask

What happened: Scott Colom uses campaign slogan in victory speech after projected Mississippi Senate win?

Senator-elect Scott Colom used a "Picked Another Senator" placard during his victory speech.

Who is involved?

Senator-elect Scott Colom (D-MS) and Senator Cindy Hyde-Smith (R-MS)

When did this happen?

Wednesday, November 11, 2026

Where did this happen?

Tougaloo College, Mississippi

Why does this matter?

Colom was projected to win the U.S. Senate seat, becoming the first Black senator from Mississippi since Reconstruction.